FRESH TO DEATH SINCE 2012
HOLISTIC HOSPITALITY
New School™ is a boutique hospitality consulting, creative, and management agency based in Los Angeles with decades of experience and a commitment to caring for the numbers as much as the creative process. We bring 2D ideas into a 3D reality with strategic, holistic thinking, to ensure our restaurants and bars deliver a best-in-class guest experience, a rewarding work environment, and a sustainable ROI for all.
You Don’t Need a Consultant, You Need New School.
WHO WE ARE:
PURPOSE
To leverage our decades of left- and right-brained experience to provide a holistic suite of services capable of supporting and elevating every facet of the hospitality industry.
WHAT WE DO:
PLANNING
Concept, Master Planning, Market Analysis, Financial Modeling, and more…
ADMINISTRATION
Project Coordination, Accounting, Expediting, LOI & Lease Negotiations, Underwriting, and more…
VISION
To be the go-to agency for good people, thoughtful concepts, and appropriately-funded ventures seeking a bespoke and best-in-class hospitality experience.
BUILDING
Schematic Design, Interior Design, Ff&E, Pos, IT, Project Coordination, and more…
DEVELOPMENT
Branding, Culinary Program, Beverage Program, Uniforms, Smallwares, Music, Marketing, and more…
EXECUTION
Organizational Planning, Employee Policy, HR, Recruitment, Training, Systems, Soft and Grand Opening Support, and more…
OPERATIONS
Management, Performance Audits (Guest Experience, Personnel, Product, Financial, Facility), Tenant/Operator Acquisition, and more…
MISSION
To ensure a more sustainable hospitality industry through development of people and concepts that embrace the intersection of business and creativity required for an enriching work environment, an exciting guest experience, and rewarding ROI.
DOHA
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DUBAI
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LONDON
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MEXICO
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SINGAPORE
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NEW DELHI
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TOKYO
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US
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DOHA • DUBAI • LONDON • MEXICO • SINGAPORE • NEW DELHI • TOKYO • US •
As Diverse as You Are.
PROJECT HIGHLIGHT: PIJJA PALACE
01
LOCATION: Silver Lake, Los Angeles, CA
DATE OPENED: May 2022
PROPRIETOR: Avish Niran
SCOPE OF WORK: Concept (Collaborative), Project Coordination, Financial Modeling, Schematic Design, Equipment Selection, Food Menu Development (Collaborative), Beverage Program Development, Smallwares, Recruiting, Training, & Marketing.
PRESS: MICHELIN GUIDE, EATER (RESTAURANT OF THE YEAR), LA TIMES, EATER LA, ROB REPORT, WALL STREET JOURNAL, TIMEOUT
02
PROJECT HIGHLIGHT: COSM
LOCATION: Hollywood Park, Inglewood, CA
DATE OPENED: Jun 2024
PROPRIETOR: Jeb Terry
SCOPE OF WORK: F&B Concept, Financial Modeling, Schematic Design, Menu Development, OS&E, Recruitment, and Training
PRESS: ABC, CIRQUE DU SOLEIL, DEADLINE, FAST COMPANY, FOX, LA TIMES, SECRET LA, SPORTS BUSINESS JOURNAL, TMZ